
One of the most common mistakes when starting a diet is imposing a high level of rigidity on yourself from day one. Often, this leads to aggressive restrictions on the amount and variety of foods you can eat.
For this reason, if you're someone who has ever said phrases like, “Starting tomorrow, I won’t eat any carbs” or “No more junk food for me,” it’s likely that your efforts to lose weight were quickly derailed or that you regained the lost pounds—and possibly more—shortly after finishing your meal plan.
If you’ve experienced something similar, there’s no need to feel ashamed or think you lack self-control. In fact, scientific literature has linked highly rigid diets to several negative factors, such as:
For these reasons, the field of nutrition has explored and developed methods to bring greater flexibility to modern diets, aiming to adapt them to individual needs and lifestyles—rather than the other way around.
The concept of "flexible dieting" emerges as a promising solution, and in this article, we’ll explain everything you need to know to understand it and apply it, if you believe it’s the right fit for you.
The original definition of flexible dieting was introduced in 1999 in the study by Westenhoefer et al. (1). In this research, the authors contrasted rigid dietary restrictions with flexible ones, observing more positive parameters and greater adherence in diets with flexible restrictions.
It's important to note that the flexibility of a diet doesn't lie in the presence or absence of restrictions. On the contrary, following a diet to lose weight inherently involves restricting, to some extent, one’s usual eating habits and delaying immediate gratification—this is not the issue. According to Westenhoefer et al., the challenges of adhering to a diet and its chances of success revolve around the degree of rigidity with which these restrictions are applied.
Later, during the 2000s and the rise of bodybuilding forums on the internet, the term "flexible dieting" began to be used synonymously with IIFYM (If It Fits Your Macros). This approach refers to a method of eating that does not limit the variety of foods consumed during a diet (yes, processed and ultra-processed foods are included), as long as the person does not exceed their daily macronutrient requirements.
To this day, IIFYM is still often regarded as synonymous with flexible dieting, but this couldn’t be further from the truth. Aiming for precise gram numbers for macronutrients with little to no margin for error, obsessing over weighing food, or avoiding eating out to maintain strict control over what is consumed and how it is prepared are common characteristics of IIFYM in practice—and they reflect rigidity, not flexibility.
So, what is flexible dieting? It’s a relative concept, and the point of reference is crucial. What feels flexible for an experienced bodybuilder may not feel the same for a beginner in strength training, and certainly not for someone who doesn’t exercise and just wants to lose a few pounds before their son’s or daughter’s wedding.
In essence, a flexible diet is a meal plan tailored to an individual’s lifestyle and personal circumstances, built around priorities and ranges rather than strict rules (5). It facilitates weight loss, weight maintenance, or muscle gain while helping to sustain results over the long term. Additionally, it tends to be less psychologically stressful and offers better adherence compared to a rigid diet (6).
Would you like to receive a personalized meal plan that considers your favorite food groups? Download Fitia now and achieve your nutrition goals!
Rigid dieting is often accompanied by polarized thinking—a mindset that adheres to very specific and strict guidelines to achieve success. Consequently, under this perspective, failing to follow even one of these rules may lead to abandoning the entire process, diving headfirst into the sea of failure.
In contrast to this rigid mindset, a more flexible approach based on priorities can be adopted. This allows daily goals to shift from exact numbers to adjustable ranges, depending on the circumstances.
To establish such a priority-based system, the nutritional model developed by Dr. Eric Helms (7) can serve as a valuable reference. Here’s an overview:

The pyramid model is intentionally designed to emphasize the foundations one should focus on before adding other components and progressing upward.
As shown, the most critical factor is adherence to the diet, followed by energy balance, optimizing macronutrient intake, refining micronutrient consumption, nutrient timing, and, lastly, supplementation.
The first block encapsulates the concept of flexibility (the greater the flexibility, the better the adherence), so there’s no need to delve further into that segment as the article extensively covers it. However, it’s worth reiterating that when choosing a diet or eating pattern—whether ketogenic, carnivore, flexible, intermittent fasting, IIFYM, or others—the most important factor to consider is how well the diet adapts to your lifestyle and how realistic it is to stick to it consistently.
Now, let’s explore the remaining blocks and the strategies that can add a flexible structure to your nutritional plan.
In nutrition, there are some constants that cannot be altered: if you want to lose weight, you must be in a caloric deficit; if you want to maintain your weight, you need to achieve energy balance; and if you aim to gain weight, you must be in a caloric surplus. Depending on your goals, you should prioritize the corresponding type of energy balance.
However, while this structure may seem rigid, it can be adjusted to be more flexible:
On one hand, you can choose a gradual and consistent pace for weight loss or gain. Typically, an excessive rate of weight loss or gain requires stricter restrictions, which can lead to abandoning the diet or failing to maintain long-term results.
As a general recommendation, if you're looking to reduce body fat, aim to lose between 0.5% and 1% of your body weight per week. On the other hand, if you want to gain muscle mass, beginners and intermediates can target gains of 0.25% to 0.5% of their body weight weekly, while advanced individuals should aim for a rate of 0.25% per week.
Staying within these ranges makes it easier to adhere to the diet, reducing both physical and mental stress.
On the other hand, a diet (especially in the context of weight loss) can be periodized to include intervals of higher caloric intake. This can be achieved through the use of refeed days, diet breaks, and planned caloric deviations.
If you're worried that using these strategies might negatively impact your progress, there's no need to be concerned: scientific evidence shows that refeed days and planned caloric deviations do not significantly affect fat loss (8,9). Furthermore, some studies have found that diet breaks can improve weight loss efficiency, although they may extend the time required to reach your final goal (10).
Up to this point in the article, the recommendations can be applied with varying degrees of precision without losing their flexible approach: those who count calories can use the concepts from the previous section more accurately, while those who don’t count calories can apply the same tools by referencing the amount of food they typically consume and their weight on the scale.
When it comes to the macronutrient block, however, flexibility in the diet revolves around the habit of tracking the daily intake of proteins, fats, and carbohydrates—an activity that can pose a significant barrier for beginners.
For those who don’t usually track their macronutrient intake, we recommend prioritizing the first two blocks of the pyramid model (adherence and energy balance). Alternatively, you can download Fitia here. The app will provide you with a personalized meal plan and show your daily macronutrient requirements. Being aware of these requirements and understanding how the foods you eat impact your values is a great starting point.
For those who already meet their daily macronutrient targets or use Fitia, you’ll find that tracking macros, while seemingly rigid, can also be made flexible to fit the circumstances of your daily life.
If you ever find yourself limited in the amount of food you can eat and unable to meet your daily requirements, don’t worry. If you manage to reach the following lower limits, you can rest easy knowing that any negative impact on your nutritional plan has been minimized.
In general, if your diet falls below these parameters, it’s highly likely that you’re imposing rigid and unsustainable restrictions on yourself.
It’s likely that at some point you’ve found yourself in a situation where calculating the exact nutritional content of your meals isn’t possible, whether due to personal choice or external circumstances. Whatever the reason, there’s no need to worry. You can adjust your macronutrient tracking with the following flexible strategies:
Additionally, if alcohol is consumed, it should not account for more than 15% of your daily caloric intake.
To wrap up the remaining blocks of the nutritional pyramid, here are concise recommendations to complement the plans of those who already have the previous segments in order:
In summary, every diet will involve some form of restriction, but the rigidity or flexibility of these restrictions depends on our mindset toward the process.
To increase your chances of success and maintain results in the long term, it's best to avoid an all-or-nothing mentality. Instead, we recommend working with priorities and ranges; this way, you can adapt your nutritional plan when daily life inevitably comes knocking.
Struggling to find a transformative nutrition plan? Download Fitia and optimize your nutrition today!
Fitia: Meal Plans & Calorie Counter
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